The TC Coach Reseller Program

Your students are about to be asked: "do you use AI for your TC work?" Make sure the answer is yes — and that the tool they use is the one you trained them on.

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The TC role isn't going away. It's getting upgraded.

Post-NAR-settlement, brokerages are squeezing TC budgets. The TCs who survive aren't the ones doing the most data entry — they're the ones managing 3× the volume by leveraging AI for the mechanical work. Coaches who teach this transition early own the next decade of TC training.

PrimaCoda is built to be the TC's tool, not the TC's replacement. We extract contracts, populate deadlines, and route signatures — but the TC is still the one talking to clients, escalating problems, and making judgment calls. The framing matters, and it's the framing your course content reinforces.

"Teach your students that AI extraction is the part that should have always been automated. The relationship work, the escalations, the calm-the-buyer-down work — that's the TC's actual job. PrimaCoda just removes the boring middle."

— how we want TCs talking about it

What you earn

25% revenue share for the first 12 months on every student you refer

Coaches and educators get a deeper share than the standard broker referral program because your students convert at 4–6× the rate of cold leads (we've measured). You teach them, they trust you, they sign up.

Monthly ACH payout. After 12 months per student, the revenue share resets to 0 — but if you keep enrolling new cohorts, you keep stacking new earnings.

What you get beyond revenue share

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Co-branded course module

A pre-built "Using PrimaCoda in Your TC Workflow" module — 6 video lessons + worksheets — that you can drop into your existing course or sell standalone. Your branding, your voice, our screenshots and product accuracy.

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Student-specific landing page

A page at primacoda.halinc.tech/coach/<your-slug> with your photo, your bio, and a special promo code that automatically tags signups to your account.

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Quarterly office hours

30-minute call with our product team where you can request features, share student feedback, and get advance notice of changes. Your students see you shaping the tool.

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Co-hosted webinars

We co-host a quarterly free webinar with you. You bring the audience; we bring product expertise. Recording is yours to gate behind your course funnel.

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Student adoption dashboard

See which of your referred students are active, churned, or upgraded. (Anonymized at the seat level, identified at the firm level — same as a typical Clickbank/affiliate dashboard.)

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Featured Coach status

Top 5 coaches by active students get featured on our /coaches page (built when 5 partners are signed). Backlinks from a domain that gets 10k+ monthly visitors and growing.

How it works

Apply

Quick form below or email partners@primacoda.halinc.tech. We approve coaches with an existing audience (course, podcast, YouTube channel, mastermind, brokerage training program) within 2 business days.

Get your kit

Promo code, co-branded landing page, course module assets (slides, scripts, worksheets), discount terms for your students (20% off + first month free).

Share with your audience

Drop the module into your course, mention us in your podcast, send your email list a launch announcement. We provide pre-written copy if you want it.

Earn for 12 months on every signup

Monthly ACH. No clawbacks if students churn. Per-student tracking forever (we don't reset attribution if a student lapses and re-signs).

Why coaches choose us

We're not the only AI tool you can recommend

You can teach students to use ChatGPT, Claude, or Gemini for general drafting. We're not pretending those don't exist. The argument for PrimaCoda is specific: the 108-checkpoint deadline library, state-aware timelines for MO/KS/IL/TX/CA/FL, full audit trail per transaction, and stage-gate workflow enforcement. These aren't things you build with prompt engineering — they're domain data and product surface that took months to assemble. That's what makes it teachable as a workflow tool, not just a smart text generator.

And the framing your students need. The TC industry is going to spend the next 18 months debating "is AI replacing us?" The coaches who get ahead of that conversation by reframing AI as the tool TCs use to be more valuable will own the training market. We're aligned with that framing — we say it on every customer-facing page.

Frequently asked

Do I need a course or audience to qualify?

You need a recurring way to reach TCs or aspiring TCs — a course, a YouTube channel, a podcast, a Facebook group, a brokerage training program, a mastermind. We've approved coaches with as few as 200 students and as many as 10,000. We won't approve "I'll post on my personal LinkedIn" alone.

Can I sell the course module to non-PrimaCoda users?

Yes. The module is yours to use however you want. The 25% share only applies to the students who actually sign up for PrimaCoda using your code — but your course can teach broader principles freely.

What if my students prefer Open To Close, ListedKit, etc.?

That's fine. We don't ask for exclusivity. Several of our top coach partners cover multiple platforms in their courses and use PrimaCoda for the AI-extraction module specifically. Most TC coaches end up with a "stack" curriculum, not a single-tool curriculum.

How do I prove my students are converting?

We send you a monthly digest: signups, MRR, active vs churned, upgrades. You'll know within 30 days whether the program is working for your audience. Either way, you keep the course module assets.

Can I co-write the course module instead of using yours?

Yes — that's encouraged. We give you a starter version so you don't begin from blank. Most coaches rewrite ~40% of it to match their voice. We don't require approval of your rewrite as long as the product specifics stay accurate.

Apply for the Coach Program

Tell us about your audience. We approve within 2 business days and ship the partner kit the same day.

Or write to us directly.

partners@primacoda.halinc.tech — tell us about your audience and your TC training focus. We respond within 1 business day.

Email Partnerships